True Steel Wins for the
second consecutive Year!
First time in history any dealer has won "Dealer of the Year" in two consecutive
years!
John Whitehead, VP & General Manager
True Steel Security/Michael Benedict, GE Security Pro Program Director
GE
Infrastructure, Security
GE Security Pro
1275 Red Fox Road
Arden Hills, MN 55112
T 800-777-5484
Website:
www.ge-securitypro.com
For immediate release
February 2005
GE Security Names True Steel Security
2004 Security Pro Dealer of the Year
for Second Consecutive Year
Austin, TX— Feb. XX, 2005 – GE
Security has named John Whitehead and his company, True Steel Security of
Sudbury, Ontario, the 2004 GE Security Pro Dealer of the Year for the second
consecutive year, citing True Steel’s “textbook application of GE Security Pro
best practices for business development, marketing, and community leadership.”
“John has embraced the letter
and the spirit of the program since coming on board, and for two years running
he has employed his technical and business expertise—along with an extraordinary
dedication to civic leadership—to making a profound difference in his
community”, said Michael Benedict, GE Security Pro Program Director. “He
deserves top honors for his sustained and successful efforts.”
Whitehead’s business
development acumen goes to the bottom line for his business and the community.
“His numbers show outstanding sales growth,” Benedict said. “He has used the
resources of his own personnel and Pro program marketing and business
development tools to grow sales and increase the value of his company, to
himself and the community at large. By sharing resources with many local
agencies, he has made a profound contribution to the safety and security of
families. That’s what GE Security Pro stands for, and that is why John has won
this year’s award.”
Typical of True Steel’s
community commitment is Whitehead’s new “Calendar Of Life” promotion for his
2004 “Security Is A Family Matter” awareness campaign. The object of the
calendar is to support nutrition education and food programs for expectant
mothers and their children through Our Children/Our Future (OC/OF), a non-profit
education and support agency in Sudbury. Sponsorships for the “Calendar of Life”
provide one week’s worth of food for OC/OF participants.
About GE Security
The
security business of GE Infrastructure is a wholly owned subsidiary of the
General Electric Company focused on communication and information technologies
for security, safety, and lifestyle enhancements. It has operations in more than
30 countries and is represented by some of the best-known brand names for
intrusion and fire detection, access and building control, video surveillance,
explosive and drug detection, key management, and structured wiring. For more
information about GE Security and our product offerings, please visit
www.gesecurity.com.
For More Information Contact:
True Steel Security
230 Alder St., Sudbury, ON P3C 4J2
Tel: (705) 674-0116
FAX: (705) 669-2773
Internet: info@truesteel.com
